12 Indian labels to fill your festive-wear wardrobe with

Saloni DhruvPublished on Sep 01, 2022

12 distinct saree labels to fill your festive-wear wardrobe with

Here are our top picks of Indian homegrown labels you can pick for your festive-wear this season.

Bookmark these brands for your next saree purchase

It’s no doubt that India offers a wealth of textiles that many designers and brands have tapped into. Right from Jamdani and Kanjeevaram to Banarasi and even linen, the variety of hand-woven fabrics that are made by local artisans speaks of the richness of the country’s arts and crafts that date back to centuries. With the festive and wedding seasons just around the corner, you might want to indulge yourself in collecting these textiles in the form of the nine-yard, versatile saree that can be worn for several occasions. While popular labels like Raw Mango, The House of Angadi and Satya Paul can be your go-to brands for traditional sarees, there are many more niche labels that are equally unique, sustainable and sure to make heads turn with their contemporary designs. Here are our top picks of homegrown labels for your festive-wear this season.

Jadon:Found in 2022, Kshipra Singh Jadon aims to redefine heirlooms by creating garments and other items that evoke emotions and stir memories of the past. Taking inspiration from her Rajput roots and her nanisa’s (maternal grandmother) wardrobe, Jadon weaves a story of nostalgia in mulberry silk satin and tissue sarees that are embellished and embroidered with 3D designs and Danka techniques. Jadon’s sarees are an embodiment of grace and poise that is reminiscent of royalty.Instagram: @jadonindia.official — **Jadon:**
Found in 2022, Kshipra Singh Jadon aims to redefine heirlooms by creating garments and other items that evoke emotions and stir memories of the past. Taking inspiration from her Rajput roots and her *nanisa*’s (maternal grandmother) wardrobe, Jadon weaves a story of nostalgia in mulberry silk satin and tissue sarees that are embellished and embroidered with 3D designs and Danka techniques. Jadon’s sarees are an embodiment of grace and poise that is reminiscent of royalty.
Instagram:@jadonindia.official

Uri:Hyderabad-based Mrunalini Rao introduced her pret label Uri in 2020. She sought inspiration in women of all ages to create timeless garments that never age. With the ethos of zero-waste production, biodegradability and ethical employment, Rao’s floral cotton and chiffon sarees are made out of soft and relaxed fabric that make a versatile addition in every wardrobe. Apart from sarees, you’ll also find maxi dresses and co-ord sets that embody the essence of easy, carefree summers.Instagram: @uri.india — **Uri:**
Hyderabad-based Mrunalini Rao introduced her pret label Uri in 2020. She sought inspiration in women of all ages to create timeless garments that never age. With the ethos of zero-waste production, biodegradability and ethical employment, Rao’s floral cotton and chiffon sarees are made out of soft and relaxed fabric that make a versatile addition in every wardrobe. Apart from sarees, you’ll also find maxi dresses and co-ord sets that embody the essence of easy, carefree summers.
Instagram:@uri.india

Qbik:Designer duo Vrinda Sachdev and Gurinder Singh launched their label Qbik in 2011 in New Delhi’s Shahpur Jat, and serve two different sides of a cube that come together to make a completely symmetrical unifying shape. Their collections highlight their distinctive styles and sensibilities in a unique marriage of avant-garde line of clothing that are hand-crafted and hand-embroidered to the tiniest detail. The ‘heritage’ collection particularly reflects the grandeur of their designs inspired by the Mughal era that celebrate the art of Meenakari on Banarasi sarees.Instagram: @qbikofficial — **Qbik:**
Designer duo Vrinda Sachdev and Gurinder Singh launched their label Qbik in 2011 in New Delhi’s Shahpur Jat, and serve two different sides of a cube that come together to make a completely symmetrical unifying shape. Their collections highlight their distinctive styles and sensibilities in a unique marriage of avant-garde line of clothing that are hand-crafted and hand-embroidered to the tiniest detail. The ‘heritage’ collection particularly reflects the grandeur of their designs inspired by the Mughal era that celebrate the art of Meenakari on Banarasi sarees.
Instagram: @qbikofficial

Pranay Baidya:Born in Kolkata, designer Pranay Baidya takes his interest in art, fashion and the wealth of textile that the country has to offer to make it his own in the form of sarees. From lightweight Banarasi georgettes to cutwork done on Jamdanis, Baidya’s collection of sarees is an exploration of regional weaves, crafts and textiles with a contemporary take. Apart from sarees, the designer also provides a wide range of menswear that can be custom-made for every occasion.Instagram: @pranay_baidya — **Pranay Baidya:**
Born in Kolkata, designer Pranay Baidya takes his interest in art, fashion and the wealth of textile that the country has to offer to make it his own in the form of sarees. From lightweight Banarasi georgettes to cutwork done on Jamdanis, Baidya’s collection of sarees is an exploration of regional weaves, crafts and textiles with a contemporary take. Apart from sarees, the designer also provides a wide range of menswear that can be custom-made for every occasion.
Instagram:@pranay_baidya

Rouka:In Malayalam, ‘raouka’ stands for the products that connect the weaver with the wearer through design and narratives to create sustainable fashion. Launched in 2013, Kochi-based designer Sreejith Jeevan creates timeless styles that derive from the spirit of his city. From traditional mundu to Kasavu sarees, Rouka’s minimal, pastel-hued sarees are like wearing a slice of South India, all of which are one-of-a-kind and made-to-order.Instagram: @roukabysreejithjeevan — **Rouka:**
In Malayalam, ‘raouka’ stands for the products that connect the weaver with the wearer through design and narratives to create sustainable fashion. Launched in 2013, Kochi-based designer Sreejith Jeevan creates timeless styles that derive from the spirit of his city. From traditional mundu to Kasavu sarees, Rouka’s minimal, pastel-hued sarees are like wearing a slice of South India, all of which are one-of-a-kind and made-to-order.
Instagram:@roukabysreejithjeevan

Medium:New Delhi-based textile designer Riddhi Jain Satija works on a combination of traditional handwoven textiles and resist-dyeing techniques using natural, azo- free dyes. Her organza and shibori sarees are handwoven by local artisans, while her signature ‘handsfree saree’ gives a contemporary twist to the traditional drape of a nine-yard one. Apart from the sarees, Medium also provides kaftans and co-ord sets that are structurally unique pieces to add to your wardrobe.Instagram: @studio_medium — **Medium:**
New Delhi-based textile designer Riddhi Jain Satija works on a combination of traditional handwoven textiles and resist-dyeing techniques using natural, azo- free dyes. Her organza and shibori sarees are handwoven by local artisans, while her signature ‘handsfree saree’ gives a contemporary twist to the traditional drape of a nine-yard one. Apart from the sarees, Medium also provides kaftans and co-ord sets that are structurally unique pieces to add to your wardrobe.
Instagram:@studio_medium

Kasturi Kundal:Kasturi Kundal is an abode of authentic handcrafted sarees. Whether it is Banarasi, Kanjivaram, Patan Patola, Bandhani, Tussar, Jamdani, linen or Kalamkari, this Chhattisgarh-based design studio is your one-stop-shop for sarees that are handwoven by more than 500 weavers and artisans. Their latest collection of linen Jamdani handloom sarees feature shades of corals and pinks that make it a perfect outfit to make you feel like a yesteryear movie star taking an evening stroll with her lover.Instagram: @kasturikundal — **Kasturi Kundal:**
Kasturi Kundal is an abode of authentic handcrafted sarees. Whether it is Banarasi, Kanjivaram, Patan Patola, Bandhani, Tussar, Jamdani, linen or Kalamkari, this Chhattisgarh-based design studio is your one-stop-shop for sarees that are handwoven by more than 500 weavers and artisans. Their latest collection of linen Jamdani handloom sarees feature shades of corals and pinks that make it a perfect outfit to make you feel like a yesteryear movie star taking an evening stroll with her lover.
Instagram:@kasturikundal

Kapardara:Born out of love and passion for flora and fauna, Kapardara is a Jaipur-based label started by sister duo Geetanshu and Sneha Shekhawat. With minimalism and luxury in mind, their handcrafted, lightweight, silk organza sarees reflect elegance that is synonymous with Rajasthani royals. Their latest collection is inspired by the old-world charm of Hyderabdi lampi, handcrafted from metal wire (copper or silver) which is woven and then embedded in the design of the saree.Instagram: @kapardara_india — **Kapardara:**
Born out of love and passion for flora and fauna, Kapardara is a Jaipur-based label started by sister duo Geetanshu and Sneha Shekhawat. With minimalism and luxury in mind, their handcrafted, lightweight, silk organza sarees reflect elegance that is synonymous with Rajasthani royals. Their latest collection is inspired by the old-world charm of Hyderabdi lampi, handcrafted from metal wire (copper or silver) which is woven and then embedded in the design of the saree.
Instagram:@kapardara_india

Totamaina:

Totamaina plays with the metaphor of the eternal story of love by juxtaposing the old with the new. The New Delhi-based label’s sarees are a nod to the old days of faded photographs of Indian grandmothers dressed up on their wedding day. If you’re looking to infuse a dose of colour to your Indianwear, the brand’s multi-coloured silk sarees are a unique piece to add to your collection, and are sure to start conversations wherever you go.

Instagram:@totamaina_

Banaras-e-thaan:Like the name suggests, Banara-e-thaan is a treasure trove for Banarasi sarees. If you’re looking to dazzle as a bridesmaid without taking away the bride’s thunder, then Banarasi sarees will lend luxury and opulence, while making you look chic in their range of subtle colours. You can even find different draping styles from their Instagram account to add your own contemporary twist.Instagram: @banarasethaan — **Banaras-e-thaan:**
Like the name suggests, Banara-e-thaan is a treasure trove for Banarasi sarees. If you’re looking to dazzle as a bridesmaid without taking away the bride’s thunder, then Banarasi sarees will lend luxury and opulence, while making you look chic in their range of subtle colours. You can even find different draping styles from their Instagram account to add your own contemporary twist.
Instagram:@banarasethaan

Parama:Kolkata-based Parama Ghosh worked as a lawyer for 10 years before quitting her job to pursue her passion in textile designing in 2015. ‘Parama,’ translated as ‘stories on fabric,’ aims to tell the tale of everyday life in Calcutta through their weaves and fabrics. When it comes to her designs, she draws inspiration from her city, translating picture postcards onto fabric, which is why you’ll find striking and brightly-coloured silk sarees that remind you of old Bengali movie heroines.Instagram: @parama_g — **Parama:**
Kolkata-based Parama Ghosh worked as a lawyer for 10 years before quitting her job to pursue her passion in textile designing in 2015. ‘Parama,’ translated as ‘stories on fabric,’ aims to tell the tale of everyday life in Calcutta through their weaves and fabrics. When it comes to her designs, she draws inspiration from her city, translating picture postcards onto fabric, which is why you’ll find striking and brightly-coloured silk sarees that remind you of old Bengali movie heroines.
Instagram:@parama_g

Peachoo:Peachoo Singh’s New Delhi-based eponymous label reflects her time spent in Paris. Her designs feature the understated Parisian touch that hint towards subtle glamour with a monochromatic colour palette, making it the perfect outfit to wear for a dinner or a cocktail party. Apart from the sarees, you can also find lehengas, suits and even accessories adorned in traditional threadwork.Instagram: @peachoothelabel — **Peachoo:**
Peachoo Singh’s New Delhi-based eponymous label reflects her time spent in Paris. Her designs feature the understated Parisian touch that hint towards subtle glamour with a monochromatic colour palette, making it the perfect outfit to wear for a dinner or a cocktail party. Apart from the sarees, you can also find lehengas, suits and even accessories adorned in traditional threadwork.
Instagram:@peachoothelabel

Also Read: Want to give your traditional saris a new home? Ekaya will allow you to do just that

Also Read: How designer Ashdeen Lilaowala keeps reviving Parsi gara embroidery with his designs

Also Read: Why is Kallol Datta working with repurposed kimonos and Kanjeevaram sarees?

12 distinct saree labels to fill your festive-wear wardrobe with

Bookmark these brands for your next saree purchase

Read Next

Subscribe for More