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Our picks from the 10-year-old cult beauty brand that should be on your radar.

Huda Beauty just dropped on Myntra—these are our 8 must-haves

Our picks from the 10-year-old cult beauty brand that should be on your radar

In the few years of foraying into the  beauty business at scale,, Myntra is touted as one of the leading beauty e-commerce platforms in India. Given the proliferation of make-up and skincare brands—both homegrown and international—beauty has garnered equal importance on the platform. 

Myntra has actively been beefing up its beauty vertical for the past two years, whether it’s through the introduction of consumer-first schemes such as the Myntra Beauty Edit or by strategically expanding its beauty portfolio. Currently, Myntra hosts over 1,500 beauty brands including premium and luxury brands such as M.A.C Cosmetics, Kama Ayurveda, Innisfree, Estée Lauder, Bobbi Brown, Dyson, Forest Essentials and many more. And, the company only aims to reinforce this segment further. The newest addition to Myntra’s beauty roster? Huda Kattan’s eponymous line of products. 

Launched in 2013 by beauty blogger-turned-entrepreneur Huda Kattan, the brand has been thriving on the premise of diversification—of shades, textures, and formulations—to create a make-up match for everyone under the sun. Ever since its inception, Huda Beauty has been on the radar of many—make-up artists included—for the brand launched ultra-pigmented liquid lipsticks and artistry eyeshadow palettes at a time when high-quality products featuring intense colour pay-off were not easily available. Over the years, Huda Beauty’s skincare extension, dubbed Glowish, was also introduced; it offers skincare products that not only help your skin but also enhance the make-up application (Blur Jam and Get Even Rose Oil are two among several more). Eventually, Glowish launched make-up products such as tinted moisturisers, blushes, bronzers and, most recently, concealers, to achieve minimal, clean looks. If you’re looking to restock your trusted picks or explore new launches from Huda Beauty, here’s an edit of some of the best products that are now available on Myntra.

Exciting, isn't it? Discover the entire Huda Beauty collection on Myntra here.

Easy Bake & Snatch Compact: If you’ve been following Kattan for a while, you know that she swears by the baking technique. The Easy Bake & Snatch Compact, which comes with a precise sponge, not only sets base make-up but also renders a natural matte finish and resists sweat, without feeling too powdery. Bonus: It’s talc- and fragrance-free. 

Easy Bake & Snatch Compact: If you’ve been following Kattan for a while, you know that she swears by the baking technique. The Easy Bake & Snatch Compact, which comes with a precise sponge, not only sets base make-up but also renders a natural matte finish and resists sweat, without feeling too powdery. Bonus: It’s talc- and fragrance-free. 

Empowered Eyeshadow Palette: If you wear shades of black, brown, and shimmer on your eyes on rotation, consider this 18-eyeshadow eye palette to be a worthy investment. With two multipurpose gel-based cream eyeliners, nine matte and two metallic buttery eyeshadows, two high-shine wet metallic shades, and an intense crushed metallic shade, this palette is the perfect AM-to-PM eye make-up fix. 

Empowered Eyeshadow Palette: If you wear shades of black, brown, and shimmer on your eyes on rotation, consider this 18-eyeshadow eye palette to be a worthy investment. With two multipurpose gel-based cream eyeliners, nine matte and two metallic buttery eyeshadows, two high-shine wet metallic shades, and an intense crushed metallic shade, this palette is the perfect AM-to-PM eye make-up fix. 

Get Clean 2% PHA & Sea Moss Gentle Foaming Cleanser, Wishful: It’s no surprise that Kattan’s Wishful created a cleanser that specifically focuses on pore health. Enriched with polyhydroxy acids (PHA), amino acids, and salicylic acid, this foaming cleanser sloughs away any dead skin, gunk, and grime that gets trapped in the pores due to environmental aggressors or make-up. The gel-to-foam cleanser suits all skin types—combination to oily skin in particular.

Get Clean 2% PHA & Sea Moss Gentle Foaming Cleanser, Wishful: It’s no surprise that Kattan’s Wishful created a cleanser that specifically focuses on pore health. Enriched with polyhydroxy acids (PHA), amino acids, and salicylic acid, this foaming cleanser sloughs away any dead skin, gunk, and grime that gets trapped in the pores due to environmental aggressors or make-up. The gel-to-foam cleanser suits all skin types—combination to oily skin in particular.

One Coat Wonder Mascara: As the name suggests, this newly launched mascara is an instant volume fix for your lashes. The vegan formula aims to lengthen and volumise your lashes, and the hourglass wand supports application perfectly. Plus, it contains panthenol to protect your lashes. Don’t forget to take the wand close to the roots and apply the product in a wiggling motion.

One Coat Wonder Mascara: As the name suggests, this newly launched mascara is an instant volume fix for your lashes. The vegan formula aims to lengthen and volumise your lashes, and the hourglass wand supports application perfectly. Plus, it contains panthenol to protect your lashes. Don’t forget to take the wand close to the roots and apply the product in a wiggling motion.

Power Bullet Matte: Despite the Liquid Matte Lipstick’s fandom, the Power Bullet Matte Lipsticks quickly became user-favourites, courtesy of their velvet matte formula and silky-smooth finish. With over 20 shades, the range caters to all skin tones. 

Power Bullet Matte: Despite the Liquid Matte Lipstick’s fandom, the Power Bullet Matte Lipsticks quickly became user-favourites, courtesy of their velvet matte formula and silky-smooth finish. With over 20 shades, the range caters to all skin tones. 

Liquid Matte Lipstick: Huda Beauty’s Liquid Matte Lipsticks are counted among the brand’s most iconic products. The top-selling shades? Bombshell, Icon, and Trophy Wife. The weightless formula was viral on social media soon after it launched, for it offered a long-stay wear of eight hours without compromising the health of your lips. The comfortable wear of this lippie can be attributed to ingredients like olive oil, antioxidants, and fatty acids. PS: We still encourage you to layer a lip balm such as the Glowish Super Jelly Lip Balm underneath to keep chapped lips at bay. 

Liquid Matte Lipstick: Huda Beauty’s Liquid Matte Lipsticks are counted among the brand’s most iconic products. The top-selling shades? Bombshell, Icon, and Trophy Wife. The weightless formula was viral on social media soon after it launched, for it offered a long-stay wear of eight hours without compromising the health of your lips. The comfortable wear of this lippie can be attributed to ingredients like olive oil, antioxidants, and fatty acids.

PS: We still encourage you to layer a lip balm such as the Glowish Super Jelly Lip Balm underneath to keep chapped lips at bay. 

Silk Balm Icy: A sheeny lip balm that doubles as a gloss? Count us in. The Silk Balm Icy Cryo-Plumping Lip Balm is infused with cryo-agents which creates a tingling sensation in your lips for a plumping effect. Besides providing soft and juicy lips, the lip balm can also work as a topper for your lipstick since it is translucent.

Silk Balm Icy: A sheeny lip balm that doubles as a gloss? Count us in. The Silk Balm Icy Cryo-Plumping Lip Balm is infused with cryo-agents which creates a tingling sensation in your lips for a plumping effect. Besides providing soft and juicy lips, the lip balm can also work as a topper for your lipstick since it is translucent.

Yum Pistachio Gelato, Kayali: No beauty look is ever complete without a whiff of fragrance. Kayali’s recent release, Yum Pistachio Gelato, is a sweet addition to your perfume cabinet. In addition to 2023’s ‘it’ perfume note—pistachio—this perfume champions notes of vanilla, sweet rum, whipped cream, and marshmallows, making it a decadent choice for day and night wear.

Yum Pistachio Gelato, Kayali: No beauty look is ever complete without a whiff of fragrance. Kayali’s recent release, Yum Pistachio Gelato, is a sweet addition to your perfume cabinet. In addition to 2023’s ‘it’ perfume note—pistachio—this perfume champions notes of vanilla, sweet rum, whipped cream, and marshmallows, making it a decadent choice for day and night wear.

Also Read: For Huda Kattan, make-up is a tool for both transformation and self-expression

Also Read: For how long can you wear make-up without harming your skin?

Also Read: Why are skincare brands foraying into make-up and vice-versa?


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