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Looking for the best lipstick brand in India? Find the best brands offering safe, eco-friendly, and cruelty-free options that enhance your beauty naturally.

Best lipstick brands that make use of organic ingredients in their formulations

Organic ingredients in, toxins out

As more and more consumers are becoming conscious of the potential downsides of traditional cosmetics to seek healthier alternatives, the beauty industry is witnessing an increasing availability of organic makeup products. 

A 2023 Natural and Organic Cosmetics report published by Global Information Inc (GII) highlights the booming organic cosmetics market globally, projected to reach US$52.2 billion by 2030. This surge is driven by a desire for safe, natural alternatives, with many consumers concerned about the potential health risks that have come to be linked with traditional cosmetics.

One product within the ‘clean’ beauty industry that is particularly thriving is lipstick. For years, lipsticks have been associated with the use of potentially harmful chemical-laden ingredients like parabens, phthalates, and even traces of lead. On the other hand, organic lipsticks, formulated with natural and often plant-derived ingredients, are a healthier, cleaner and more sustainable alternative. 

Their benefits extend beyond personal health—organic ingredients often have a smaller environmental footprint than their synthetic counterparts. Here are some of the best lipstick brands in India that cater to various skin tones and are cruelty-free and eco-conscious.

Forest EssentialsCrafted with the wisdom of ancient practices, the Angoori Tinted Lip Serum from Forest Essentials features moringa oil, known for its intensely moisturising properties, and antioxidant-rich black grape seed extract that protect your lips. But the star ingredient is pure ghee, prepared using the time-tested method of ‘Shata Dhauta Ghrita’—ghee washed a hundred times to create an innovative blend that deeply nourishes your lips.

Forest Essentials

Crafted with the wisdom of ancient practices, the Angoori Tinted Lip Serum from Forest Essentials features moringa oil, known for its intensely moisturising properties, and antioxidant-rich black grape seed extract that protect your lips. But the star ingredient is pure ghee, prepared using the time-tested method of ‘Shata Dhauta Ghrita’—ghee washed a hundred times to create an innovative blend that deeply nourishes your lips.

ILIA Looking for a lipstick that delivers a bold colour without compromising on healthy lips? ILIA's lipsticks are formulated with four times more pigment than any of their other lipsticks. The brand uses all-natural ingredients like minerals along with food colouring to create vibrant shades that last all day, sans the inclusion of  harsh chemicals or unethical sourcing of carmine.Natural organic castor seed oil and apricot seed oil ensure smooth application and full coverage, nourishing and softening your lips. No more worrying about dryness, cracking, or feathering—just a long-lasting colour that feels as good as it looks.

ILIA 

Looking for a lipstick that delivers a bold colour without compromising on healthy lips? ILIA's lipsticks are formulated with four times more pigment than any of their other lipsticks. The brand uses all-natural ingredients like minerals along with food colouring to create vibrant shades that last all day, sans the inclusion of  harsh chemicals or unethical sourcing of carmine.

Natural organic castor seed oil and apricot seed oil ensure smooth application and full coverage, nourishing and softening your lips. No more worrying about dryness, cracking, or feathering—just a long-lasting colour that feels as good as it looks.

Juicy ChemistryColor Chemistry lipsticks offer a vibrant, one-stroke payoff with a comfortable, lightweight feel and are known for their organic formulations that are kind to your lips. Natural ingredients like jojoba oil mimic the skin's natural sebum, keeping lips hydrated and nourished, while shea butter moisturises and softens lips.They boast an extensive range of over 16 shades, formulated to flatter a wide variety of brown skin tones. This commitment to inclusivity makes them a top contender for the best lipstick brand in India for those seeking colours that truly pop.

Juicy Chemistry

Color Chemistry lipsticks offer a vibrant, one-stroke payoff with a comfortable, lightweight feel and are known for their organic formulations that are kind to your lips. Natural ingredients like jojoba oil mimic the skin's natural sebum, keeping lips hydrated and nourished, while shea butter moisturises and softens lips.

They boast an extensive range of over 16 shades, formulated to flatter a wide variety of brown skin tones. This commitment to inclusivity makes them a top contender for the best lipstick brand in India for those seeking colours that truly pop.

PurearthPurearth’s Laali lipstick has a rich, red hue with a flattering blue undertone that complements all skin tones. But Laali is more than just highly pigmented—it consists of cold-pressed Himalayan oils and butter to nourish your lips, while Vitamin E and essential fatty acids keep them soft. A touch of Kashmir lavender and Himalayan cedarwood creates a subtle, uplifting fragrance. This versatile lip paint can be applied for a precise pout or a soft, rosy tint. Pair it with Purearth's Sitara Strobelighter for an extra touch of radiance.

Purearth

Purearth’s Laali lipstick has a rich, red hue with a flattering blue undertone that complements all skin tones. But Laali is more than just highly pigmented—it consists of cold-pressed Himalayan oils and butter to nourish your lips, while Vitamin E and essential fatty acids keep them soft. 

A touch of Kashmir lavender and Himalayan cedarwood creates a subtle, uplifting fragrance. This versatile lip paint can be applied for a precise pout or a soft, rosy tint. Pair it with Purearth's Sitara Strobelighter for an extra touch of radiance.

RAS Luxury OilsRAS Lumiere Satin Matte Lipstick is a super-pigmented, non-transferable lipstick that glides on effortlessly, delivering a stunningly rich colour with its weightless, creamy texture. The formula is infused with nourishing botanical oils like argan and avocado, rich in fatty acids and antioxidants to keep your lips soft and hydrated throughout the day. Additionally, hibiscus extract offers a gentle exfoliation, removing dead skin cells for a smoother base.

RAS Luxury Oils

RAS Lumiere Satin Matte Lipstick is a super-pigmented, non-transferable lipstick that glides on effortlessly, delivering a stunningly rich colour with its weightless, creamy texture. The formula is infused with nourishing botanical oils like argan and avocado, rich in fatty acids and antioxidants to keep your lips soft and hydrated throughout the day. Additionally, hibiscus extract offers a gentle exfoliation, removing dead skin cells for a smoother base.


Ruby's Organic LipsticksInfused with seven botanical oils and three plant butters, Ruby’s Organic makes lipsticks that moisturise your lips, minimising wrinkles and keeping them soft and supple. These are a must-have for those with dry or sensitive lips. Castor oil and almond oil add an extra layer of protection, shielding your lips from potential environmental damage. Ruby's Organics is one of the best lipstick brands offering a luxuriously smooth, semi-matte finish that flatters your lips and keeps the colour vibrant for hours.

Ruby's Organic Lipsticks

Infused with seven botanical oils and three plant butters, Ruby’s Organic makes lipsticks that moisturise your lips, minimising wrinkles and keeping them soft and supple. These are a must-have for those with dry or sensitive lips. Castor oil and almond oil add an extra layer of protection, shielding your lips from potential environmental damage. Ruby's Organics is one of the best lipstick brands offering a luxuriously smooth, semi-matte finish that flatters your lips and keeps the colour vibrant for hours.

The Body ShopThe Body Shop’s Peptalk delivers intense colour with a stunning demi-matte finish that lasts for six hours. Enriched with Community Fair Trade shea butter from Ghana, Peptalk provides 12 hours of continuous hydration, keeping your lips soft and supple throughout the day. It comes in over 20 gorgeous shades, ensuring the best lipstick shades for brown skin.

The Body Shop

The Body Shop’s Peptalk delivers intense colour with a stunning demi-matte finish that lasts for six hours. Enriched with Community Fair Trade shea butter from Ghana, Peptalk provides 12 hours of continuous hydration, keeping your lips soft and supple throughout the day. It comes in over 20 gorgeous shades, ensuring the best lipstick shades for brown skin.

Also Read: 8 global cult-favourite lipsticks that work for Indian skin tones

Also Read: Shubhika Jain and the secret behind building RAS Luxury Oils as a successful farm-to-face brand

Also Read: For Purearth’s founder Kavita Khosa, ‘clean beauty’ isn’t a mere buzzword

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