Here's what to look forward to at Ajio Luxe Wkend

From art, watches, fashion and streetwear to beauty, jewellery and automobiles, the options are aplenty

The luxury landscape in India is changing rapidly—evolving to include the concepts of authentic quality, rich heritage, seamless service and a sense of individuality. With brands expanding their narrative to strengthen their perception of luxury, the focus towards craftsmanship, inclusivity and dynamism in marketing is now taking centre stage.

These conversations will form the backbone of Ajio Luxe Wkend, back after a three-year-long hiatus, in association with Chivas Glassware and 360 One Wealth. This edition of the luxury lifestyle showcase is adopting a more sustainable, inclusive and community-driven approach by disrupting conventional norms in the luxury landscape. An experiential play on design and art aims to cater to diverse audiences. Here's what you can look forward to.

At the bar with The Pontiac

Making an appearance is The Pontiac, voted one of Asia's 50 Best Bars for the last four years. This Hong Kong establishment, known for its all-female bar team (almost Coyote Ugly-ish in their approach), is set to bring energy to the event.

An immersive experience with Chivas

Chivas Glassware will be launching the Chivas XX and a restage collaboration of a limited edition drop by doodle artist, Santanu Hazarika and a gender-neutral outfit by designer, Param Sahib.

Smooth operation with the Modern Classic Car Club

Spend a day with the Modern Classic Car Club, which is currently the toast of the automobile enthusiast community globally. Each car makes for a captivating blend of old-school engineering and (almost) modern electronic precision. Expect an exclusive range of performance and luxury cars from exotic Italian brands like Maserati to iconic German brands like Mercedes-Benz and BMW at the parade.

Power panels

The showcase will highlight meaningful conversations, titled ‘Power Panels’ on Saturday, the 4^th of February, curated by The Established, on topics ranging from sustainability in fashion to the evolution of luxury, pre-loved fashion in the luxury market, and the new face of beauty.

Get swingin'

One of Europe's leading swing bands, Natty Congeroo and the Flames of Rhythm is known for their high-energy performances and immersive crowd experiences.

Meet the experts

Curated by Anaita Shroff Adajania, the Style Edit is a collection of homegrown and international luxury labels representing how modern India shops. Ashiesh Shah, curator of the Home + Design category, will help navigate the dynamic segment with thoughtful insights and forecasts for the year ahead.

Sundowner a la française

Experience all things French as La Vallée Village and the French Tourism Board bring you a fab mix of the finest international and local talent as part of an exclusive sundowner.

Shooting hoops

One of the country's largest and most extensive sneaker wall pop-ups will play host to the Star Ballers—the biggest celebrity basketball team in India. The match will bring sneakerheads, streetwear enthusiasts, and the creative community together to round off the Wkend.

Book your tickets here.

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