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BEAUTY & GROOMING Neither consumers, nor brands—virality rules the beauty landscape. But how far can it go?By Ria BhatiaPublished on 09 Jun 2025
BUSINESS Viraj Kapur and Karan Raj Kohli are turning toothpaste into a lifestyle with Salt Oral Care—and secured $1M to prove itBy Ria BhatiaPublished on 02 Jun 2025
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BEAUTY & GROOMING 8 cream blush picks that are perfect for summerBy Ria BhatiaPublished on 22 May 2025
BEAUTY & GROOMING Why Dubai is becoming Indian beauty’s favourite testing ground By Ria BhatiaPublished on 19 May 2025
BEAUTY & GROOMING These body lotions provide a high dose of nourishment without feeling stickyBy Ria BhatiaPublished on 15 May 2025
HEALTH & WELLNESS Can hormone replacement therapy reboot your sex drive—or just complicate it?By Ria BhatiaPublished on 12 May 2025
BEAUTY & GROOMING How far can we go to achieve flawless skin—and does that include animal cruelty, too?By Ria BhatiaPublished on 07 May 2025
BEAUTY & GROOMING Skin brightening is the new fairness. The beauty industry just got better at selling it By Ria BhatiaPublished on 25 Apr 2025